Your brand affects your productivity

Use it to run a more seamless accounting firm

Brand
Strategy
Operations
Marketing
It’s easy to think the marketing can wait until your operations and systems are fully established. But here’s the reality: your brand is integral to those very systems. When you ask questions about the impact you deliver and what matters most to your clients, you’re uncovering how your brand influences every aspect of your day-to-day relationships with your clients. This session will help you align your brand with your operations, creating a solid foundation for both your marketing and systems. You’ll also learn strategies to avoid building processes that may not truly serve your ideal clients.
Karen Reyburn using a tablet

A Deep Dive on Karen

Karen brings together her creativity and CPA qualification to lead PF, the creative agency working exclusively with accountants. She is author of The Accountant Marketer and leads a remote team serving accountants all over the world. Her two personal values, freedom and honesty, guide the work she does. Her experience covers 20 years of accounting, auditing, business development and marketing.
PF is a creative agency empowering accountants to attract more of the clients they love. We deliver powerful strategic marketing, branding and messaging to help you get what you want out of your firm. Stretching across the globe, our team of creatives work remotely. Wherever you are in the world, think of us as your very own outsourced marketing partner.