One Minute Briefs

The Power of Creativity and Community

Creativity
Community
Marketing
Social Media
Founder of One Minute Briefs, Nick Entwistle, will tell his story on how One Minute Briefs began and has since grown to be a huge force in the creative industry by challenging the traditional agency model and harnessing the power of their ever-growing following with mass-reaching collective generated content for brands and causes. He will share his own personal experience of a life-changing moment and how it inspired him to direct a music video and social campaign, which resulted in the NHS beating Justin Bieber to Xmas Number 1 with the help of the OMBLES. The talk will include a ‘Live’ One Minute Brief where the audience are challenged to create responses to briefs set by Nick in just 60 seconds. You’ve got to be in it. For a minute. To win it.
Nick Entwhistle action photo

A Deep Dive on Nick

Nick is the Creative Director and Founder of the Bank of Creativity, working with agencies and brands to create compelling content to engage their audiences and generate big interest in their products or services. He is also the founder of our global user-generated content community, @OneMinuteBriefs, which has a client list featuring the likes of WWF, Twitter, Coca-Cola, Oxfam, Pringles, Adobe, PG Tips, KFC & Guinness.
We promote brands & causes via social media by challenging our creative community on Twitter to respond with instinctive ideas to daily advertising briefs & reward the best entries. All submissions are retweeted to our 40,400+ Twitter followers, which generates millions in reach every single day, enabling brands to interact with huge audiences in an engaging, cost-effective way whilst creating quality content. OMB serves as a popular, diverse & inclusive social network for the creative industry across the world and we host regular workshops, talks & events for our followers, otherwise known as the OMBLES.